Loganair
over time
Loganair's homepage, one archived capture a year from 2002 to 2026: what it led with, quoted from each capture, and how it looked. Loganair publishes too few dated blog posts or press releases to measure its writing.
- Homepage captures
- 24
- First capture
- 2002
- Latest capture
- 2026
- Pages measured
- 1
1 page only. Loganair publishes too few dated blog posts or press releases to measure its writing, so this page shows its homepage over time instead.
01 · Homepage
One capture a year
Loganair's homepage from 2002 to 2026, closest to 1 July, from the Internet Archive. Pick a year or press play. Each headline is quoted from its capture and links to the archived copy.
Screenshot of Loganair’s homepage (loganair.co.uk) as archived by the Internet Archive on 21 Jun 2026. © Loganair or its licensors. Shown for comparison and review; not endorsed by Loganair.
Homepage
2026
“Flying you to more UK destinations, than any other airline.”
Page title
Loganair | The UK’s Leading Regional Airline – Book Direct Flights Today
- 2008Winter 08 Now On Sale!
- 2017BOOK A FLIGHT
- 2021Go on; Getaway
- 2022Your summer starts here...
- 2025Island hopping or city strolling?
- 2026Flying you to more UK destinations, than any other airline.
24 captures. Screenshots are rendered from the archive and can pull in images archived later than the page itself; dates come from the capture. Years without a capture are greyed out in the strip.
02 · Every page
All 1 pages, by year
The full list behind every number above, with links to the live page or the archived copy. 1 count towards the measures. Pages with no reliable date count in the overall numbers but in no year.
In the overall numbers, no year1 page
- Tiree Cycling Day Trip from Glasgowundated · blog · 495 wordsNo date found: in the overall numbers, not in any year
03 · Method
How this was measured
The pages
Loganair's own blog posts, press releases and announcements, fetched from the live site in 2026 and from the Internet Archive for 2015 to November 2022. Homepages are shown as captures; product and help pages are not measured.
The measures
Code counts from ScriptGrain’s writing instruments: sentence length and rhythm, contractions, pronouns, punctuation, long words, and three published lists of AI-associated words. No AI model reads or judges any page.
What it cannot say
These measures describe style. They cannot tell who or what wrote a page, and nothing here says or implies that any brand used AI to write.
Sample sizes
Every number carries its page count. Years under 10 pages, and before-and-after comparisons with under 10 pages on a side, are shown as context only.
- Sentence length
- Average words per sentence.
- Sentence rhythm
- How much sentence length varies (standard deviation over mean). Higher reads less even.
- Contractions
- Contractions (we're, you'll, it's) per 1,000 words. A rough gauge of how conversational the writing is.
- "You"
- Share of I/we/you pronouns that are "you": how much the writing addresses the reader.
- "We"
- Share of I/we/you pronouns that are "we": how much the writing talks about the organisation.
- Questions
- Question marks per 1,000 words.
- Exclamations
- Exclamation marks per 1,000 words.
- Long words
- Share of words with seven or more letters.
- Em dashes
- Em dashes per 1,000 words.
- AI-associated words
- Words from SGR-007's three AI-associated lists, per 1,000 words. These are style markers that people used long before ChatGPT; a higher rate says nothing about who or what wrote the page.
- AI-era marketing words
- Marketing words that became more common in AI-era copy (seamless, elevate, unlock...), per 1,000 words. A style measure only.
- Quieter LLM-favoured words
- Everyday words language models are known to over-use, per 1,000 words. A style measure only.
- AI-associated sentence shapes
- Sentence patterns such as "not just X, but Y", found by ScriptGrain's cliche checker, per 1,000 words. A style measure only.
- Page length
- Average words per page.
Studies: SGR-009: Do brands in the same sector sound the same? · SGR-010: How UK brands write · SGR-011: Did brand writing change after ChatGPT?.